A commission by the world's leading luxury department store Harrods, to create a full store takeover and 360 campaign to promote their newly redeveloped Menswear department.
We designed and animated three beautifully crafted films drawing inspiration from the distinct marble checkerboard motif found in Menswear on the 2nd floor, alongside a visual narrative of transcendence.
By integrating 3d scanning with groundbreaking real time render technology we designed epic landscapes and sculptures to create a truly bespoke visual language. Home to forward thinking brands such as A-Cold-Wall*, 1017 ALYX 9SM and Craig Green our task was not only to showcase these labels but present Harrods as the ultimate menswear destination.
Design, Direction, Animation DBLG
Music Rich Martin @Envy PostProduction