A heart warming Valentine’s day campaign for the legendary Swatch watch brand.
Swatch approached us to create a visual identity for this years unique limited edition Valentine’s Day watch. Taking inspiration from the icons contained within the calendar window, we created a fun tactile world which celebrates all the different moods of love.
So we surrounded the watch with squishy love letter icons, creating a fun engaging identity in print, social and seen in stores around the globe.
What we did:
Design, Direction & Animation DBLG