Adobe Summit

Adobe Summit

Given creative freedom by the team at Adobe to build a physical installation for their Digital Marketing conference in Las Vegas.

Adobe is the global leader in digital media and digital marketing solutions. In short, Adobe is everywhere, changing the world through digital experiences.

We were thrilled to be asked to create an installation for the Adobe Summit in Las Vegas.¬†Given full creative control we created a bespoke installation which was 3×5 meters tall with over 47 handcrafted pieces which took over 4 weeks to build and create.





What we did:



Design, Direction DBLG

Art Department, Installation Build Almost Everything

Photography Lol Johnson

Digi Op Alex Cornes

Photography Assistant Jakub Gloser

BTS Really Nice Content

Process

We created a modular adaptable pattern that would work both in print and as a physical form. To realise this design in the real world it took over 500 man hours to hand craft almost 275 individual bespoke elements.

8 Pairs of hands
15 Gallons of paint
448 Bolts
276 Individual Handmade Pieces
500 Man hours
350kg in weight