A colourful and glittery sponsorship package for The Voice UK.
Our long term collaborators giffgaff asked us to create an energetic weekly set of idents for The Voice UK. So we designed a package that puts the giffgaff users tweets and faces at the heart of the creative. Using lots of glittery hands and bespoke rotating sets we captured the colourful spirit of the giffgaff world.
What we did:
Directing, Animation, Film, Concept, Design and direction, Production
Client giffgaff
Design, direction, production, edit and animation DBLG
1st AD Tristan Hefele
DOP Matt Shaw
Make Up Artist Roseanna Velin
Art Department Almost Everything
Hands Jolie, Greg, Dan, Kateryna, Della, Nate
BTS Sam Davis
We created a modular set build to create a number of different worlds in which our glittery arms could take centre stage. We then filmed using motion control to create a seamless transition between shots.